January 2017 In Review: The Life of A Health Coach

Jan2017Review

In an effort to be as transparent and real as possible with my readers, clients, and program members, I decided in 2014 to start a monthly blog update called: “The Life of a Health Coach” because I’m no different than you.

I have great things that I accomplish each month on my journey to improving my health coach business and my life… but I also suffer setbacks and challenges to overcome. If this sounds like something you’re interested in reading more about… keep on…. But if you’re strictly here for the health/weight loss information, I’ll still provide lots of that (just not in this post). So, here are some great results that came from January 2017 for me:

 

 I Had the Honor of Sharing Katelyn’s Weight Loss Story :

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Seriously one of the most inspiring weight loss stories I’ve read. AND I had the privilege of sharing it on my website in January. Katelyn had to go through unspeakable agony of losing so much in her life to get to where she is now (110 pound lighter). I can safely say that if I went through what she went through, I don’t know if I could have been as successful as she was. BUT knowing she made it through things that would shake most of us to the core, should give everyone hope for their journeys. I’m proud to say this woman is not only a program member of mine but also a friend. Click here to read her story.

 

Digital Download Re-Do:

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Every year, I re-do my #1 opt-in freebie: 5 Transformation Success Secrets. This year was MASSIVE. 80% new layout, 40% new content, 120% better. If you’re not already on my newsletter list, click here to join and get my secrets sent to you right a way. If you’re already on my newsletter, give me a few days, I’m reissuing the digital download to all of my older subscribers. 

 

Website Transformation Underway:

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This month as been about really stepping back and looking at what’s working and what isn’t. My website has been an eyesore for as long as I can remember. It’s improving little by little. I’m trying to make it look more clean, eye catching, and user-friendly. My next step is to make it mobile-friendly… which may require a whole new approach and to hire a website developer/designer. Sometimes, you have to admit that you suck at certain things and professionals can do it 100x better for you. For now, I’m still working on it myself, but in the upcoming months, I anticipate a professional makeover. So, if things aren’t where you’re used to seeing them, just dig in the menu section. Things have changed.

 

I Pitched Daily Mail UK to Write My Naked 5k Experience:

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One of my goals for 2017 is to “break out” and part of that includes pitching media my stories to see who thinks they’re newsworthy enough to write. Because Dailymail.com had contacted me in late 2015 about my loose skin article I wrote for HuffPost, I already had this connection with them and they agreed to write this new article almost immediately. I got lucky. It didn’t do much for my business, but it did help get the nudist ranch’s name out there (great for them) and I hope that it did offer up other body positive options for women who are struggling with their confidence. Click here to read the article.

 

I Pitched Dr Oz The Good Life for my Naked 5k Experience:

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Much like I described above with Daily Mail, I also pitched to an intern at Dr. Oz The Good Life to write about my naked 5k/ body positive experience. I assumed they’d write it for me based on my other articles (like Redbook and Marie Claire did in the past). But I was surprised that they actually wanted me to write it for them and they would pay me as a freelance writer to do it. That’s unheard of for me because usually I have to write for free to get publicity. I’m still awaiting the publication of my essay… but it could be seen across all Hearst publication outlets (Cosmo, Redbook, Marie Claire, Woman’s Day, etc.) which is amazing for sure. Big things are happening– stay tuned! 

 

 


In every monthly review, I try to also address failures and setbacks that happen during the month and how I handled them. As with every month that goes by, there’s always a few. Here’s what happened in January: 

 

I’m Trying To Speak Better To You:

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This might not make sense, but I’ve been speaking the wrong language to my readers for a long time. It’s something I’ve been refining over the last few years, but haven’t seen a drastic change with, until now. You see, I assumed my audience was ANY woman who’s struggled with weight problems most of her life. Therefore, my message has been very general and very PC (for the most part) as to not hurt any ones feelings. But you’ll notice that’s going to change more and more this year. If my writing, videos, and communications in general start to turn you off, I apologize. It might be time to find another health coach/ weight loss success story you resonate more with. I’m in business of helping women who have a certain outlook on the world and need a specialized method to lose the weight and feel confident. The only way I can offer that is to let go of trying to please everyone. You will not hear me promoting green smoothies, hot pink anything, or yoga. Because that’s not what I believe in (and that’s not what my smarty pants audience wants). If that IS appealing to you, please (once again) seek guidance from your favorite green-smoothie-drinking-hot-pink-leggings-wearing-yoga-guru. If you like what I’m doing, stick around for more dark humor, rants about what’s wrong with the weight loss industry, real talk on how to lose weight on your own, a few adventures, and upping my geeky fashion game. 

 

This will be the Last “Life of A Health Coach” Post:

I’ve been reflecting on success and failures within my health coaching business (and life) for the last 2 years. And It’s been for vain reasons. I do it because *I* like to do it and hope that my readers will like to read it. But this is where I have to be honest. This stuff is better left to my own personal journal or I should start a business blog for it. According to the analytics, no one cares to read about this stuff. It ends up being a waste of about 2-3 hours of my time each month and a waste of internet space. It’s really hard to let something go after working on it for 2 years. But change is necessary for growth. I have to give up what isn’t working so that I can focus my time on my important things. I see this as a learning experience (rather than a failure). It’s all showing me what works and what doesn’t. And now I have to let this go. For me, it’s been a fun outlet to reflect on the progress I’ve made (or haven’t made), but if it’s not entertaining and offer value to you, it’s no longer necessary. My hope is that if you actually DO miss these posts, you’ll email and let me know. Otherwise, don’t expect any more. We’re moving on to bigger and better things for Inspire Transformation!

 

 

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